BBQ Guys

BBQ Guys is a Baton Rouge, Louisiana-based barbecue grill retailer that was founded in 1998 by Air Force veteran Michael Hackley and his wife Ladina Hackley as Grill Store and More under the name BBQ Guys. To online trading through the dot-COM bubble.

In 2019, the United States Senate Committee named BBQ Guys Small Business of the Week. At the end of 2020, the company was taken over by the private equity company Brand Velocity Partners.

Michael and Ladina Hackley founded the Grill Store in 1998 and More in Baton Rouge on Tiger Bend Road. The couple looked forward to opening their own grill shop after visiting a Barbecue Galore store in Des Moines, Iowa, and started their e-commerce business on with no funding. in closing the company’s three physical branches in a year.

Blaze Professional LUX 44-Inch 4-Burner Natural Gas Grill With Rear Infrared Burner - BLZ-4PRO-NG image

Selling from home in 2003, was founded in 2004. Between 2003 and 2016, grew from five to 140. Mike Hackley and Corey Tisdale founded Blaze Outdoor Products to make grills, smokers, and drawers. United States Senate Committee in 2019, at which point it was on the Inc. 5000 list for 11 consecutive years.

That same year, merged its brand with, the company’s original name. In September 2019 to fill 50 new customer service points in the company. The expansion also indirectly created 22 jobs, according to Louisiana Economic Development. During the 2020 COVID19 pandemic, BBQ guys were able to continue hiring while around 90 percent of their team switched to teleworking. New safety guidelines, skill procedures, and sanitary infrastructure. What do they offer?

If there is anything you need to know about BBQ Guys, it is they were born for Grill ™. They know you were too, which is why they’ve spent over 20 years being the most trusted resource for barbecuing and outdoor living. Not only do they offer the largest online selection of premium grills, barbecue smokers, and garden accessories, but they also connect you with real people whose expertise is based on first-hand experience with their products. And once you’ve brought the new grill home and installed it in your outdoor kitchen, your old friend can come back to it for tips, recipes, and tips on how to get the most out of your yard. To us, being Born to Grill ™ means more than just having a big barbecue – it’s about helping others discover and live the same calling.

Camp Chef Woodwind WiFi 36-Inch Pellet Grill With Propane Sear Box - PG36CL image

As much success as BBQ Guys has achieved as an e-commerce company, we actually started out as a humble traditional business amid the online shopping revolution. Founded in 1998 by Mike and Ladina Hackley, The Grill Store and More did exactly what its name said it did – offering outdoor kitchen and household products in the Baton Rouge, Louisiana area. Within 2 years, the company opened a facility in New Orleans to serve more of southeast Louisiana. But even when The Grill Store and More hit the market, the Hackley’s couldn’t ignore the endless possibilities of the burgeoning world of online shopping.

Company Values – CAPLC Code COMMUNICATION – Consistent Correspondence among departments

PASSION: The passion for what we do is reflected in everything we do, regardless of our role or title.

The challenges

One of the biggest challenges he faced in founding BBQ Guys was the decision to grow the company without the help of banks or investors. They had prioritized flexibility and the ability to learn, which was particularly important in an industry (e-commerce) that was still in its infancy when it opened in 1998. So it was all the more important to hire people who have helped strengthen our values ​​as we have grown exponentially.

The Non-Stop Growth

Online retailers employing nearly 200 people. Based in Baton Rouge, Louisiana, the e-commerce company offers premium products for outdoor living, including grills, outdoor kitchens, patio furniture, fire pits, indoor and outdoor heating, cooling, and more. If they run a company at all, it is also important to them to say good morning to team members and treat their employees as well as customers with the maximum respect. BBQ Guys are celebrating thirteen consecutive years on the Inc. 5000 listings of fastest-developing organizations and the Internet Retailer 500 list of the fastest-developing online retailers. Additionally, it’s far diagnosed as a Better Business Bureau A+ rated brand. BBQ Guys CEO Mike Hackley is likewise the proprietor of Blaze Outdoor Products, a BBQ Guys sister corporation. Blaze manufactures top-rate fuel online grills and doors, kitchen merchandise and is positioned in Baton Rouge, La. They presently rent 25 people.

Customer Satisfaction

As an e-trade corporation, BBQ Guys understood the price of social media and had constructed a devoted following pre-pandemic. Once the corporation shifted gears below the live-at-domestic orders, personnel frequently published to preserve consumer engagement with the brand. In fact, BBQ Guys even hosted a digital celebration in April 2020. People shared images in their backyards on the corporation’s Instagram page, and the crew published recipes and movies with grilling experts. BBQ Guys works tirelessly to live robust in the course of the COVID-19 pandemic, for each of its personnel and customers.

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